The VIPAR Heavy Duty Family of Companies recently announced legendary skateboarder and entrepreneur Tony Hawk will deliver the keynote address at the 2025 IMPACT Conference Oct. 19-24 in Orlando.
Hawk will present his inspiring keynote, “How Did I Get Here? The Ascent of an Unlikely CEO.” He will share the story of his journey from professional skateboarder to successful CEO, offering lessons on leadership, perseverance, and staying true to one’s values.
Moving easily between the skate ramp and the boardroom, he founded a skateboard company, Birdhouse, and has a video game series bearing his name that has sold over $1 billion worldwide, making it the best-selling action sports game franchise in gaming history.
“Tony Hawk stands out as an entrepreneur who worked hard, rose through the ranks, and achieved great success, which perfectly aligns with the experiences of our distributors,” said Jeff Paul, VIPAR Heavy Duty vice president of Marketing. “Our attendees are sure to head back to their businesses inspired to catch air and carve their own path to success with renewed energy and vision.”
The IMPACT Conference is a weeklong event that brings together the heavy duty aftermarket industry’s leading distributors, suppliers, industry associates, and aftermarket leaders. In addition to Hawk’s keynote, the conference will feature business and industry updates, annual stockholder and member meetings, interactive panels, educational sessions, a trade show, networking opportunities, and more than 1,500 one-on-one distributor-supplier partner meetings.
