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Big Brand expansion continues with Brothers Tire & Service acquisistion

Big Brand Tire & Service continued its expansion efforts as it acquired Burt Brothers Tire & Service, adding nearly 30 stores to Big Brand Tire & Service’s growing footprint.

Based in North Salt Lake, Utah, Burt Brothers Tire & Service was owned by Utah-based private equity firm Bestige Holdings.

Headquartered in Moorpark, California Big Brand Tire & Service is owned by San Francisco, Calif.-based private equity firm Percheron Capital.

According to a statement from Big Brand, the acquisition “meaningfully expands Big Brand’s footprint and density across the Mountain West, further strengthening its position as one of the largest and fastest-growing providers of non-discretionary automotive services in the United States.”

Terms of the deal have not been disclosed.

Big Brands has grown this year and last with a string of acquisitions, including:

  • Northridge Tire Pros, Tred Shed Tire Pros, Sierra Nevada Tire & Wheel, and American West Tire Pros in February
  • Reese’s Auto in Arizona in April
  • Robertson Tire and Tires To You last November
  • Tires To You, a seven-location chain in the Austin, Texas area

Founded in 1969, Big Brand has become one of the largest and fastest-growing non-discretionary automotive service businesses in the country. Since Percheron’s investment in 2021, the company has achieved transformational growth, expanding revenue more than tenfold and profitability more than fifteenfold.

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    Big Brand expansion continues with Brothers Tire & Service acquisistion - Professional Technician